BlogMarketing

5 Best Multi Store Ecommerce Platforms in 2024

Sivaram Gadiraju
Founder, CEO
May 29, 2023

Are you looking to expand your business with multiple online storefronts? Interested in introducing new product lines and reaching new markets but unsure how to manage it all?

You’re in the right place!

In this blog post, we’ll explore the top 5 multi-store ecommerce platforms that can help you build and manage your stores from a single dashboard.

We’ll dive deep into why this business model could be more effective than having multiple separate online stores, and how it can benefit your enterprise.

Curious to learn more about multi store ecommerce?

Ready to discover how to streamline your business operations and increase your brand visibility?

Let’s dive in and uncover everything you need to know about multi-store ecommerce platforms.

What is a multi store ecommerce platform?

blog placeholder

Multi-store ecommerce refers to a business model where a company operates multiple online stores.

Each store can be based on different parameters such as location, product lines, brands, vendors, customer groups, or any other criteria.

In other words, instead of having one online shop with various categories, businesses can establish multiple virtual storefronts each tailored to a specific audience or purpose.

This approach often comes into play when businesses have diverse product lines or operate in different regions.

Benefits of Using a Multi-Store Ecommerce Platform

  1. Centralized Management: One of the main advantages of a multi-store ecommerce platform is centralized administration. You can control all your stores from a single dashboard, which simplifies tasks such as inventory management, order processing, and customer service.
  2. Brand Consistency: Multi-store ecommerce platforms help maintain brand consistency across all your stores. Each store can have its unique branding, but the overall look and feel remain consistent, which enhances the customer’s shopping experience.
  3. Targeted Marketing: With multiple stores, you can target specific markets more effectively. You can customize each store according to its target audience, improving marketing strategies and customer engagement.
  4. SEO and Visibility: Operating multiple stores can boost your search engine visibility. By targeting specific keywords in each store, you can potentially rank higher on search engine results pages, leading to increased traffic and sales.
  5. Business Expansion: Multi-store ecommerce platforms make it easy to expand your business. You can quickly launch new stores for different product lines or new markets, accelerating your business growth.

Read More: 8 Reasons To Start Multi-Store E-Commerce Platform Today

Types of Multi-Store Ecommerce Solutions

blog placeholder

When it comes to multi-store ecommerce platforms, there are several types available in the market, each catering to different business needs and requirements. Let’s explore three major types:

1. Headless Ecommerce Platforms:

Headless ecommerce platforms have gained significant popularity in recent years due to their flexibility and scalability.

In this architecture, the frontend (the user interface) and the backend (the business logic and data management) are decoupled.

This separation allows businesses to have multiple storefronts or channels that can be customized independently, while sharing a centralized backend.

Headless platforms enable seamless integration with various front-end frameworks, enabling businesses to deliver consistent shopping experiences across different touchpoints.

2. Traditional Ecommerce Platforms with Multi-Store Capabilities:

Many traditional ecommerce platforms now offer multi-store capabilities as a built-in feature.

These platforms provide businesses with the ability to manage and operate multiple online stores from a single administration panel.

Each store can have its own unique design, branding, and product catalog, while still leveraging shared resources such as inventory, customer data, and payment gateways.

This type of multi-store platform is suitable for businesses that want to expand their online presence and manage multiple brands or product lines efficiently.

3. Marketplaces and Multi-Vendor Platforms:

Marketplaces and multi-vendor platforms enable businesses to create an online marketplace where multiple sellers can offer their products or services.

These platforms provide a centralized infrastructure where sellers can manage their storefronts, product listings, and orders, while the marketplace operator handles the overall management and transactions.

Marketplaces can be either industry-specific or open to various types

Now that you understand what a multi-store ecommerce platform is & benefits .types, let’s discuss the 8 best options available in 2024.

Top 8 Multi Store Ecommerce Solutions for your business

1. Aasaan:

blog placeholder

Aasaan is a user-friendly and feature-rich multi-store ecommerce platform designed for businesses of all sizes. Its intuitive interface and powerful tools make it an excellent choice for managing multiple online stores with ease.

A. Easy Store Management

Aasaan offers an easy-to-use, centralized dashboard that allows businesses to manage multiple online stores simultaneously.

You can oversee all aspects of store operations, including inventory management, order processing, and customer profiles, without having to switch between different platforms.

B. Scalable and Flexible

Aasaan is a highly scalable ecommerce solution that can grow with your business. The platform is flexible, allowing businesses to easily add or remove stores, expand to new territories, and adapt to changing market trends.

This flexibility ensures that Aasaan remains a reliable and efficient platform for your business, even as your needs evolve over time.

C. Customizable Themes and Layouts

Aasaan allows businesses to design unique online stores using its variety of customizable themes and layouts.

You can create engaging and user-friendly storefronts that accurately represent your brand and product offerings.

The platform’s themes are fully responsive, ensuring a seamless shopping experience across all devices.

D. Robust Marketing Tools

Aasaan offers a comprehensive suite of marketing tools to help businesses attract more customers and drive sales.

These tools include SEO features, email marketing integrations, social media integrations, and the option to create discount codes and gift cards.

The platform also provides in-depth analytics, giving you valuable insights into your store’s performance and customer behavior.

E. Support for Multiple Languages and Currencies

Aasaan supports multiple languages and currencies, allowing businesses to cater to a global customer base.

This feature is particularly useful for businesses with a diverse clientele or those looking to expand into international markets.

F. App Marketplace

Aasaan has a dedicated app marketplace where businesses can find a wide range of third-party applications to enhance their online stores’ functionality.

The marketplace offers various apps related to payment gateways, shipping providers, CRM systems, and marketing tools, among others. This empowers you to tailor the ecommerce solution to best fit your specific business needs.

Read More: Multi-Store Ecommerce: Why Customers Love It

2. Shopify

blog placeholder

Shopify, a leading name in the ecommerce industry, is renowned for its user-friendly interface and extensive feature set. It’s a platform that caters to businesses of all sizes, from small startups to large enterprises.

One of the key features of Shopify is its multi-store capability. This allows businesses to manage multiple online stores from a single dashboard, making it easier to oversee operations across different storefronts.

Whether you’re running separate stores for different regions, product lines, or brands, Shopify’s multi-store feature can simplify the management process.

A. Customizable Storefronts

Shopify provides a variety of customizable themes, allowing businesses to design unique and engaging storefronts for each of their online stores.

These themes are fully responsive, ensuring that your stores look great on all devices. Furthermore, Shopify’s easy-to-use drag-and-drop builder allows you to customize your storefronts without any coding knowledge.

B. Robust Shopping Cart

Shopify’s shopping cart is designed to provide a seamless shopping experience for your customers.

It supports multiple payment gateways, allowing customers to choose their preferred payment method.

The shopping cart also includes features such as automatic tax calculations, flexible shipping rates, and abandoned cart recovery.

C. Comprehensive Marketing Suite

Shopify offers a comprehensive suite of marketing tools to help businesses attract more customers and boost sales.

These include SEO tools, email marketing integrations, social media integrations, and the ability to create discount codes and gift cards.

Shopify also provides detailed analytics, giving you valuable insights into your store’s performance and customer behavior.

D. Additional Features

In addition to these features, Shopify also offers inventory management, order management, customer profiles, and support for multiple languages and currencies.

It also has a large app marketplace, where you can find a wide range of third-party apps to add additional functionality to your stores.

3. Big commerce

blog placeholder

BigCommerce is a robust ecommerce platform designed to cater to businesses of all sizes, particularly those handling large volumes of sales.

It’s a comprehensive solution that offers a wide array of features, making it an excellent choice for businesses looking to scale and expand their online presence.

A. Multi-Store Management

One of the standout features of BigCommerce is its multi-store management capability. This feature allows businesses to manage multiple online stores from a single dashboard.

Whether you’re operating different stores for various brands, product lines, or geographical locations, BigCommerce simplifies the management process. It allows you to oversee all your stores’ operations, from inventory management to order fulfillment, from one central location.

B. Advanced Marketing Tools

BigCommerce comes equipped with a suite of advanced marketing tools designed to help businesses attract more customers and boost their sales.

These tools include SEO features to improve your store’s visibility on search engines, email marketing integrations to engage with your customers, and social media integrations to broaden your reach.

Additionally, BigCommerce offers features like discount and coupon creation, customer segmentation, and abandoned cart recovery to enhance your marketing efforts.

C. Wide Range of Integrations

BigCommerce supports a wide range of integrations, allowing businesses to extend the functionality of their online stores.

You can integrate with various third-party applications, including payment gateways, shipping providers, CRM systems, and marketing tools.

This flexibility allows you to tailor your ecommerce solution to meet your specific business needs and requirements.

D. Additional Features

In addition to these features, BigCommerce also provides a robust shopping cart, customizable themes, support for multiple currencies and languages, and detailed analytics.

The platform is known for its excellent uptime and security, ensuring that your online stores are always available and secure.

4. PrestaShop

blog placeholder

PrestaShop is a versatile and feature-rich ecommerce platform ideal for businesses of all sizes.

It’s open-source and offers extensive customization options, allowing you to create a unique online store that fulfills your specific goals and requirements.

A. Highly Customizable

PrestaShop’s open-source nature allows for a high level of customization in terms of design, features, and functionality.

With access to a wide range of modules, themes, and development tools, businesses can create an online store that is uniquely tailored to their specific needs.

B. Easy-to-use Interface

PrestaShop boasts an intuitive interface that simplifies the process of managing multiple online stores.

From a single centralized dashboard, businesses can easily control all aspects of their ecommerce operations, including inventory, orders, shipping, and customer information.

C. Strong Community and Resources

PrestaShop has a large and active community of developers, users, and contributors who provide continuous support and resources to businesses using the platform.

This includes forums, tutorials, documentation, and a marketplace filled with add-ons, themes, and services, ensuring that businesses have access to everything they need to develop and grow their online stores.

D. SEO and Marketing Features

PrestaShop comes with built-in SEO features and marketing tools to help businesses attract more customers and increase sales.

These include search engine-friendly URLs, customizable meta tags, email marketing, social media integrations, and more.

The platform also supports features like customer reviews, discounts, and loyalty programs, further enhancing your marketing efforts.

E. Multiple Languages and Currencies Support

PrestaShop offers support for multiple languages and currencies, making it easy for businesses to cater to a global customer base.

This versatility is ideal for businesses with diverse clientele or those looking to expand into international markets.

F. Integration Options

PrestaShop allows for easy integration with various third-party applications and services, such as payment gateways, shipping providers, CRM systems, and marketing tools.

This flexibility allows businesses to extend their online store’s functionality and tailor the ecommerce solution to meet their specific needs.

5. Magento adobe commerce

blog placeholder

Magento is a highly flexible and scalable ecommerce platform known for its robust features and extensive customization options.

It’s an ideal choice for businesses with diverse product lines or multiple brands, thanks to its multi-store management capabilities.

A. Multi-Store Management

Magento stands out for its multi-store management feature. This allows businesses to manage multiple websites and online stores from a single admin panel.

Whether you’re operating different stores for various brands, product lines, or geographical locations, Magento simplifies the management process.

It enables you to oversee all your stores’ operations, from inventory management to order fulfillment, from one central location.

B. Customizable and Scalable

Magento is renowned for its flexibility and scalability. It offers a wide range of customizable themes, allowing businesses to design unique and engaging storefronts for each of their online stores.

As your business grows, Magento can scale with you, handling an increasing volume of products and traffic without compromising performance.

C. Extensive Features

Magento comes packed with extensive features designed to enhance your ecommerce operations.

These include a robust shopping cart, customer segmentation, product recommendations, and personalized shopping experiences.

It also offers advanced marketing tools, such as SEO features, email marketing integrations, and social media integrations.

D. Wide Range of Integrations

Magento supports a wide range of integrations, allowing businesses to extend the functionality of their online stores.

You can integrate with various third-party applications, including payment gateways, shipping providers, CRM systems, and marketing tools.

This flexibility allows you to tailor your ecommerce solution to meet your specific business needs and requirements.

How to set up a multi-store ecommerce platform

Setting up a multi-store ecommerce platform requires careful planning and execution. Here is a step-by-step guide to help you get started:

1. Selecting the right platform

Begin by choosing a multi-store ecommerce platform that aligns with your business requirements, budget, and scalability goals. Consider the features, pricing, customer support, and reviews of different platforms before making a decision.

2. Creating multiple stores

Once you have selected a platform, set up multiple stores within the platform’s framework. Define your target markets, niches, or regions for each store, and create unique store names, URLs, and branding elements to differentiate them.

3. Designing the stores

Customize the design and layout of each store to reflect your brand identity and cater to the preferences of your target audience. Choose appropriate themes, fonts, colors, and imagery that align with your product offerings and brand values.

4. Adding products and inventory management

Add your products to each store, ensuring accurate and detailed descriptions, high-quality images, and proper categorization.

Implement effective inventory management practices to track stock levels, manage variations, and maintain product availability across all stores.

5. Setting up payment gateways

Configure payment gateways for each store to facilitate seamless and secure transactions. Choose payment providers that are trusted and widely used in your target markets, offering multiple payment options to accommodate customer preferences.

6. Configuring shipping options

Set up shipping options for each store, considering factors such as shipping zones, rates, carrier integrations, and delivery time frames. Ensure a smooth and transparent shipping process to enhance customer satisfaction.

Why Choose Aasaan the best multi store ecommerce platform

blog placeholder

Aasaan App is a comprehensive solution designed to help businesses grow their ecommerce operations.

It leverages a headless store builder and an API-first commerce platform to visually build next-generation shopping experiences, all without the need for coding.

Why Choose Aasaan App for Your Brand?

Aasaan App offers a plethora of benefits that make it a top choice for businesses looking to enhance their ecommerce operations.

  • Lightning-Fast Site Speed: With Aasaan App, you can experience a 70% increase in site speed, ensuring a seamless shopping experience for your customers.
  • **Boost Your Conversion Rates :**Aasaan App can help you witness a remarkable 38% uplift in conversion rates, maximizing your sales potential.
  • Elevated Average Order Value: Enjoy a 20% surge in average order value with Aasaan App, driving higher revenue per transaction.
  • Accelerated Time to Market: Achieve 10x faster time to market with Aasaan App, enabling you to stay ahead of the competition.

How Does the Aasaan Platform Work?

Aasaan App works in a simple and efficient manner. It seamlessly integrates with your existing backend or starts with its API-first commerce platform, allowing you to harness the power of best-in-class technology within seconds.

With Aasaan App, you can build using a drag and drop interface, creating bespoke experiences from scratch. This empowers you to control the customer journey and manage shopping experiences without reliance on developers.

Once your storefront is ready, you can connect your custom domain and deploy lightning-fast, reliable storefronts with Aasaan App’s cutting-edge serverless deployment architecture.

Your storefront will have 99.5% uptime, ensuring a smooth shopping experience for your customers.

Ready for the E-Commerce Transformation? Get Started with Aasaan Today!

Take the leap and transform your e-commerce business into a force to be reckoned with. Visit: aasaan.app now to embark on your journey of success with Aasaan.

For more insight into how aasaan can fit into your workflows, go ahead and schedule a demo!

Conclusion

In conclusion, a multi-store ecommerce platform can help businesses efficiently manage and scale their online operations across multiple markets, niches, and regions.

By choosing the right platform, such as Aasaan App, you can access a wide range of features, integrations, and benefits that enhance your ecommerce operations and drive better performance.

Get started with a multi-store ecommerce platform today, and take your business to new heights of growth and success.

Try it out now!

Share this Aasaan story
Get started
Experience the most powerful way to build beautiful & engaging shopping experience for your business here.